S: GIFT WITH PURCHASE PROJECT
FC: Melinda M
1: BOX SHAPE: I feel that this is the ideal box shape for a gift with purchase. I think that you should be able to get the most out of your purchase, and that includes the packaging that it comes in. These type of boxes are the most versatile because the lid can be easily and entirely removed from the base. | BOX DESIGN: The box design should be something appealing and interesting. I think it should be something eye-catching and fun. It should, of course, have the brand name or logo visible somewhere on the lid, but also a fun print or design like the background of this page. I personally like to use these kind of boxes for storage, but the boxes always end up displayed on a desk or table.
2: INCLUDED ITEMS: I believe the most important thing about gift with purchases are not the size of the items offered, but the variety. If I am receiving a gift with purchase I want to have several types of products to test out. Scented lotions, shower gels, body butters, body mists, shampoos... they're all great. The key is to have options. ITEM SIZE: I prefer deluxe sample sizes, those that give you 3 or more uses, so I can really get a feel for the products I am trying. I'm more likely to purchase a product after trying it several times.
3: ITEM PACKAGING: I think the bottles or packaging for whatever products are included should be quality pieces... ideally, small versions of the full size product's packaging. Product packaging, especially for fragrances, is always what first attracts me to it. I also appreciate receiving a cosmetics bag with beauty samples because it provides an easy way to keep the products together. Also, since I tend to travel with sample sizes these types of bags are very convenient.