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levi strauss

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BC: There was still one last problem the diggers pockets were ripping because of the weight of the gold nuggets, after awhile Levi recived a letter from jacob davis telling levi to add horse harnes rivets ( the buttons on your jeans pokets). ANd This is why levi strauss is one of the most important people in fashion history 1809-1902

FC: Levi Strauss BY : Ian Tennant

1: Levi Strauss is the inventor of denim jeans. He was the youngest of 6 brothers.

2: After he was done with his schooling he followed in his brothers footsteps and moved to America. Once in America he started of selling dry goods.

3: After Levi had been selling dry goods for quite some time and the need was dying out, he started selling pants. Also the pants were not selling so he moved to California during the gold rush

4: Once in California, he started selling pants again, and they wrre selling , but he noticed they were ripping very easily while the gold diggers were working.

5: So he came up with a idea too stop them from ripping so easily, he replaced the old material with denim. and he was selling them like crazy.

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  • By: ian t.
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  • Title: levi strauss
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  • Published: over 8 years ago