S: The Wonders of Mixbook
1: HISTORY: Originated in Australia in the 1920's. The first pair of Ugg boots were invented over and over again by different people, and became very unappealing to the eye. Ugg boots comes from the term "ugly boot". The Australian ugg boot dates back to WWI when pilots wore these sheepskinned boots to keep their feet warm during cold times in the war. Also, surfers in Australia thought it would be real "cozy" to come out of the water and slip on their Uggs to get their feet warm in a hurry. In 1978, a surfer from Australia named Brian Smith brought a bag of boots to America and they became very popular with the American surfers. Over the next twenty years these boots would be more noticeable and become the "must have boot" for wintertime.
2: Australia uses the Australian Dollar currency. Austrailians speak English with an Aussie accent.
3: Legal Issues Decker Outdoors threatened Australian companies that produced ugg boots with litigation if they used the term 'ugg'.
4: 2007 FINANTIAL STABILITY: Net. Income: $66,437 Total Revenue: $448,929 Gross Profit: $ 207,471
5: In 1988, UGGs began being marketed as a high fashion luxury item. Complete with price tags ranging form $50-$400. The more the celebs were seen in them the more they were coming off the shelves. The sheep skin material made them the hottest shoe you could own. Last year during Christmas you could not even find a fake pair of Uggs to give as a gift.
6: WOMENS BOOTS
7: CASUAL WOMENS SHOES
8: MENS Ugg BOOTS
9: MENS SHOES
12: We do not know much about Brian Smith, the creator, all we know is that he has made one of the most popular shoes and boots in the world.
13: RUGS | PILLOWS | COATS
14: Job Openings for Decker Outdoors Retail District Manager-West Coast: Supervisory responsibilities Business Manager: Manage global operating budgets, and International sales and marketing Human Resources Manager- Retail Division: Skills in active leadership quality to create a high-performance working environment Retail District Manager: Controlling and operating multiple stores, responsibility of revenue and budget goals Director of Treasury: Responsible for all aspects of the companie's cash management activities
15: Human Resources Management Benefits of Being an Emploee of Decker Outdoors: Provides Health, Dental, and Vision Insurance, Life Insurance, AFLAC Supplemental Insurance, Vacation Time, Paid Holidays, Employment Discount on shoes, Spectrum Gym Membership, and the 401-K Retirement Plan
16: Ethics Decker Outdoors does not force labor upon others, they don't hire individuals under the age of 16, prohibits descrimination, and provides a safe workplace for their employees.