FC: Target Audience
2: The audience that we have decided on for our film opening is 15-30 year olds; they would be thrill seekers that enjoy action films. They would be interested in other action films such as Hanna and Run Lola Run and many more. Our film opening is an action thriller that will keep you on the edge of your seat. It starts out as confusion so you don’t really know what is going on, this makes you feel uneasy and on edge. For this you would have to be into your thriller films. The audience also seem to appreciate that it is a thriller that doesn’t involve all the vampires/axe murderers/demons that normal thriller/horror films contain. We are also researching the other genres of films that the people that have reviewed those two films also watch, this is to see what sort of things that they are interested in so that we can maybe adapt our opening so that they will also be interested in it.
3: Using a lot of Internet research such as http://entertainment.howstuffworks.com/movie-marketing2.htm I believed that our target audience would be young adults between around the ages of 15-30 year olds, as that age range would be a lot more interested in gathering a thrill from a movie, its a film that leaves cliff hangers, uneasy moments and some very gripping story lines. I feel as though our opening would not be suitable for those younger than 15 as it would involve a lot of action, use of weapons and complex language that they may not be used to viewing or really grasp what is happening. The opening may appeal to those over 30 as many still love a good thrill however often over the ages of 40, the target market tends to be more target towards: documentaries, musicals and old country western movies as I have discovered from my own research. http://www.slideshare.net/CharlotteEmmaVicki/target-audience-of-thrillers This was also a great help in discovering our target.
5: Will- Age: 20 Genre of Films: All genres Favourite films: Taken and Hanna Occupation: Student Interests: I am a film fanatic. I love films and art. I like watching films and finding out about them and the history behind them, finding out all the little details about the film excites me and interests me. I like excitement and thrills; adventure sports also interest me. The thrill that you get from the danger that revolves around the sports.
6: Marcus- Age: 17 Genre of films: Action, horror, and thriller Favourite Films: James Bond, Gladiator, and Troy Occupation: Student Interests: I am a very active person. I like exercising and sport, I am always looking for adventure and new experiences. I like action and thrills and the thought of putting myself out there; I am ready for anything. Action films excite me and I like the thrill of not knowing what comes next, I like the idea that there is always a surprise to come.
9: Charlotte- Age: 16 Genre of films: Action, Violence and Gore Favorite films: Percy Jackson, Fast and Furious’ Occupation: Student Interests: I love action and thrills; I love putting myself out there and seeking the thrills in life. I like films that put me on the edge and leave me wanting more. Not knowing what the film is going to contain excites me, I like the mystery of not knowing what is going to happen and coming up with alternate endings before I realize what happens.
10: Lewis- Age: 18 Genre of films: Action, thriller, horror, gore Favourite films: Prometheus, Taken, and Hanna Occupation: Student Interests: I am a thrill seeker; I like being active and doing things that will give me thrills and keep me on the edge. I am studying art and films interest me, I like films that will keep me on the edge of my seat and interest me. I am open to new things and other people’s views and ideas.